Partner with The Gang
The Gang is the leading UGC gaming studio for brands. Having developed nearly 100 branded gaming experiences and integrations since 2019, we help global brands connect with new audiences at scale.
Award Winning
Internationally recognized and awarded for several Roblox games.
150+
Dedicated in-house employees spread across a group of companies.
12 Billion +
Engaged minutes across our built experiences to date
#1
The Gang has worked on more branded UGC gaming projects than any other studio worldwide.
100+ Launches
With over 100 combined branded games, non-branded games, and brand integrations built and launched, we are a leading UGC platform specialist.
Our Offering for Brands
From in-game activations to ads and community management, we help your brand reach the right audience and drive measurable impact on UGC platforms.
BRANDED INTEGRATIONS
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Collaborate with top Roblox games in our network
Time limited sponsorships of existing, high performing Roblox games
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MARKETING
ACTIVATION
Standalone marketing experience
Showcase your brand with light gamification
BRAND GAME
Full up gamified experiences driven by player insights
Generate revenue
MEDIA & COMMUNITY
CRM, loyalty, player rewards
Roblox advertising
Influencer campaigns
Discord community management
Boost Technology
Turn roblox users into real world leads
Capture first party data
Drive sign ups to brand-owned platforms
Drive people to action IRL
Offer rewards to strengthen loyalty programs
WHY YOUR BRAND SHOULD ACTIVATE ON THESE PLATFORMS
in numbers
24.7B+
hours engaged Q2 2025.
111.8M+
Daily Active Users.
2H 50M
Average time spent on platform per day per user.
in numbers
110M+
Monthly Active Users.
60M+
Daily Active Users.
6-10 Hrs
Median time spent on platform per user per week.
Branded
Games
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Our CLients
From entertainment giants to lifestyle and sports brands, we collaborate with partners who want to go beyond traditional marketing — creating playable experiences people genuinely want to explore.
OUR AWARDS
Award-winning work recognized across gaming, creativity, and digital innovation.
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Let’s Build Together
Ready to turn your brand into a digital playground? Let’s create something gamers will love—and remember.